Pamela L. Jennings

Pamela L. Jennings, PhD

Executive Director, Center for Design Innovation

Professor, Innovation & Entrepreneurship, Winston-Salem State University

Professor of Design and Production, UNC School of the Arts



Personal Site



Pamela Jennings is the Director of the Center for Design Innovation at the University of North Carolina in Winston-Salem. She is also the CEO and President of CONSTRUKTS, Inc. a start-up company that has been supported by the National Science Foundation Small Business Innovation Research program (SBIR) and Highway1 Hardware Start-up incubator.

Prior to her appointment at the Center for Design Innovation, Pamela directed the Shapiro Center for Research and Collaboration at the School of the Art Institute of Chicago a faculty focused initiative to raise the profile of research in the arts through funding, mentoring, and partnership development. Pamela served as a Program Director at the National Science Foundation Computer & Information Science & Engineering directorate. She led the CreativeIT program and co-managed the Human Centered Computing, Cyberlearning Transforming Education and Computer Research Infrastructure programs. Pamela served on the Federal Council for the Arts and Humanities and the Networking & Information Technology Research and Development Alliance (NITRD) Social, Economic and Workforce Coordinating Group (SEW). As a champion of interdisciplinary research between the Arts and Design and STEM (Science, Technology, Engineering, and Mathematics) she funded research projects, workshops, conferences, and meetings that convened stakeholders in the field to develop strategic plans for strengthening the STEM + Art or STEAM research and pedagogy platform. Prior to her position at the NSF, Pamela was the Director of the Advanced Research Technology Lab at the Banff New Media Institute in Banff, Alberta and adjunct faculty in the Department of Computer Science, University of Calgary in Canada. From 2001 to 2008 Pamela was a Professor at Carnegie Mellon University with a joint appointment in the School of Art in the College of Fine Arts and the Human Computer Interaction Institute in the School of Computer Science. She developed new curriculum and research projects that engaged students from academic disciplines from the Fine and Applied Arts to Computer Science and Engineering.

Pamela’s technology background is rooted in her visual arts work in photography, digital graphics, video, performance, sound, multimedia, and physical computing. In the 1990’s her foundation in the Arts led to positions with several multimedia companies including: Voyager; Time Warner Interactive; and NBC Interactive. She was the Project Manager and Lead Designer for the IBM alphaWorks project; Interaction Design Researcher with the IBM Almaden User System Ergonomics Research Lab; and the SRI International Center for Technology in Learning.

Pamela is a 1993 MacDowell Artist Colony Fellow. Her creative works are discussed in “Creating Their Own Image: the History of African-American Women Artists”, Oxford University Press and “Struggles for Representation: African American Film/Video/New Media Makers”, Indiana University Press. She has presented her works at several Association of Computer Machinery (ACM) conferences and other cultural institutions including: Science World, Vancouver, BC; Spelman Museum of Fine Arts; Kiasma Museum of Contemporary Art, Helsinki, Finland; FE Gallery Pittsburgh, Pennsylvania; Parsons' School of Design, New York; Massachusetts Institute of Technology List Center for Visual Arts; 707 Contemporary Gallery, Santa Fe, New Mexico; Studio Museum of Harlem, New York; Carleton University Art Gallery, Ottawa, Ontario; and several international film and video festivals. She curated the 2007 exhibition “Speculative Data and the Creative Imaginary: shared visions between art and technology” at the Washington DC National Academy of Sciences. Pamela has received funding from the National Science Foundation; Alberta Informatics Circle of Research Excellence (iCORE); Rockefeller Foundation; New York State Council on the Arts, Carnegie Mellon University and the Pennsylvania Council on the Arts.

Pamela received her PhD in Human Centered Systems Design and Digital Media, School of Computer Science, University of Plymouth, United Kingdom; MBA, Ross School of Business, University of Michigan; MFA in Computer Art, School of Visual Arts; MA in Studio Art, International Center of Photography/New York University Program; and BA in Psychology, Oberlin College.



Jeffrey Mueller, Ph.D.

Senior Electrical Engineer, Center for Design Innovation
Chief Designer, Board-Level Designs, LLC


Jeffrey is a Senior Electrical Engineer at the Center for Design Innovation and the Managing Member and Chief Designer at Board-Level Designs, LLC. He has maintained a technical focus in analog electronic systems and has worked on a variety of projects pertaining to IC, biomedical, power, and consumer electronic applications. Jeffrey has worked at companies that include Maxim Integrated Products, Cadence Design Systems, and Texas Instruments, and has assumed the roles of IC Designer; Systems, Applications, and Design Engineer; and Product Definer. Jeffrey is an Electrical Engineering graduate of Duke University, The University of Pennsylvania, and NC State University. He also holds minors in Computer Science and Biomedical Engineering. For over 13 years, Jeffrey has been a member of the IEEE and presently holds Senior-Member status. He has served as both Chairman and Vice-Chairman of the Winston-Salem Section of IEEE.

Richard Phillips - Systems Architect


Richard Phillips

Systems Architect


Richard joined CDI in 2008. He has provided tech support for a wide range of interdisciplinary research collaborations at the CDI. He relies on more than 25 years' experience in technology systems development, entrepreneurship and mentoring.



450 Design Avenue, Winston-Salem, NC 27101 USA; Phone: 01.336.750.8400